A Snapshot of Grocery Supply Chain: You Can’t Always Get What You Want
When the pandemic reached the U.S. last winter, consumers rushed grocery aisles, “panic buying” toilet paper and other essentials to last them through quarantine. Restaurants were forced to shutter, leaving people to cook more meals at home as grocers scrambled to adjust supply chains to an abrupt change in consumer appetite. With no clear end […]
5 Ways the Best Retailers Increase Customer Lifetime Value
For great retailers, success isn’t earned with a single transaction—one transaction is only a win when it sets the ball rolling for more transactions like it and bigger baskets in the future. By the same token, missing out on a single sale is never just that—it can sap untold thousands of dollars in future business. […]
2nd Annual Grocery Store Loyalty Awards
Customer loyalty is hot right now. Despite the chaos of 2020, a handful of top supermarket chains managed to roll out new or update their existing loyalty programs in innovative and clever ways. The best programs are attracting legions of customers in a highly competitive industry. Sales figures from last year show that these revamped […]
UV Disinfection in Grocery: Is It The Next Big Thing?
Fears of the COVID-19 virus lurking in supermarkets—on doors, carts, and packaging—have kept uneasy shoppers from spending more time browsing the aisles or even from brick-and-mortar grocery stores altogether. The concern is justified. A 2017 study showed that grocery store carts carry 361 times more bacteria than a bathroom doorknob—with three-quarters of the cart’s germs […]
Caring for Communities: How the Top 3 Retail Pharmacies Lead the Charge
When Amazon announced they would expand its pharmacy services, analysts called it a warning shot for the top retail pharmacies. Amazon was expected to bring the same type of disruption to pharmacy that it had to books, DVDs, retail and grocery. Retail pharmacies, however, have an edge on Amazon: they’ve got roots in the communities […]
CB4 and Road Ranger Announce Partnership to Improve Customer Experience and Sell More Product Chainwide
CB4 helps Road Ranger store teams uncover opportunities to sell more product by making adjustments to availability, visibility, and ticketing for each store’s most in-demand items. Road Ranger, based out of Rockford, IL, is bringing CB4’s unique, AI-powered software to their 40+ convenience stores and travel centers throughout seven midwest states. Road Ranger plans […]
Analyze This: What Retailers Can and Can’t Do with Market Basket Analysis
As customer acquisition costs and competition increases, creating new revenue opportunities with existing customers is fast becoming the most cost-effective way to grow a retail business. Coinciding with this is an increase in the number of SKUs that retailers carry. As acquisition costs and SKUs continue to grow, it’s vital that retailers take a hard […]
CB4 Named to the 2020 CB Insights Retail Tech 100 – List of Most Innovative Retail Startups
CB4 recognized for their proven success in helping retail store teams generate new revenue with AI New York, February 3, 2021 — CB Insights has named CB4, a rapidly growing retail AI disruptor, to its inaugural Retail Tech 100 ranking, which showcases the 100 most promising B2B retail tech companies in the world. The 2020 […]
CB4’s 2nd Annual Convenience Chain Loyalty Awards
CB4’s Convenience Store Loyalty Awards honor excellence in c-store loyalty programs. And what a year to evaluate both convenience and loyalty, as the pandemic prompted shoppers in 2020 to seek out new chains and channels based, above all, on the need for safe and successful one-stop shopping. Converting even a fraction of these opportunistic shoppers […]
RFID in Food Retail: Will Stores Bite?
RFID technology—short for “radio-frequency identification”—is often associated with controlling inventory and reducing theft. It uses electromagnetic fields to identify and track tags that have been attached to different items. RFID in retail means the item might set off an alarm if someone tries to lift it from a store. But it also means the item […]
