Blog - CB4

CB4 Stories

C/E

Customer Experience — 6 min read

Thoughts on GameStop by Someone Who Loved GameStop

Matthew McAlister

124

A/R

Apparel Retail — 4 min read

How Retailers Are Thriving in The Resale Economy

Jasmine Glasheen

159

C/E

Customer Experience — 8 min read

Expert Spotlight: 5 Big Ideas from my Interview with KIZER & BENDER

Heidi Sax

291

G/R

Grocery Retail — 6 min read

The Recipe for Successful Alternate Format Grocery Stores

Sandy Smith

258

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

R/T

Retail Technology — 5 min read

Retail Store Heat Mapping: Hot or Not?

Jared Holst

369

R/T

Retail Technology — 5 min read

5 Ways to Increase Conversion in Retail & Prevent Store Walkaways

Jasmine Glasheen

356

A/R

Apparel Retail — 8 min read

5 Amazing Tales of Apparel Retail Comebacks

Francesca Nicasio

349

CB4 in Action — 4 min read

The Secret to Localizing Assortment the Easy (CB4) Way

Joseph Lee

390

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

A/R

Apparel Retail — 8 min read

Retail Bankruptcies of 2019: Lessons Learned from Forever 21, Gymboree, & More

Francesca Nicasio

435

C/E

Customer Experience — 6 min read

How to Energize Your Retail Workforce

Heidi Sax

830

A/R

Apparel Retail — 4 min read

AI in Apparel Retail: From High Tech Gadgetry to Revenue Builder

Sandy Smith

313

A/R

Apparel Retail — 6 min read

How American Eagle is Building the Denim Brand of the Future

Jared Holst

353

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

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CB4 in Action — 4 min read

3 Ways CB4 Helps Grocers Bring Home the Bacon

Heidi Sax

294

S/O

Store Operations — 5 min read

6 Ways to Enhance Your Retail Hiring and Onboarding Processes

Francesca Nicasio

271

A/R

Apparel Retail — 5 min read

5 Ways Lululemon Dominates the World of Athleisure

Jaclyn Trop

485

A/R

Apparel Retail — 7 min read

7 Tips to Supercharge Your Retail Influencer Strategy

Francesca Nicasio

322

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

CB4 in Action — 5 min read

The Secret to Successful Supermarket AI Deployment

Joseph Lee

373

A/R

Apparel Retail — 4 min read

3 Reasons CB4 is Tailor-Made for Apparel Retail

Heidi Sax

304

CB4 in Action — 5 min read

5 Retailers Using Tech Incubators to Stay Competitive

Alex Baldinger

397

C/R

Convenience Retail — 4 min read

A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Heidi Sax

366

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

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A/R

Apparel Retail — 5 min read

Retailers are Joining the Rental Economy. Who Will End Up on Top?

Francesca Nicasio

462

C/R

Convenience Retail — 5 min read

7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

Jared Holst

428

A/R

Apparel Retail — 4 min read

Staying on Top: Highlights of Levi’s Tech Infrastructure

Heidi Sax

739

CB4 in Action — 4 min read

Why Machine Learning is the Key to Driving Same-Store Sales

Yoni Benshaul

362

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

G/R

Grocery Retail — 4 min read

Key Takeaways from CB4’s Interviews with Top Women in Grocery

Sandy Smith

270

C/E

Customer Experience — 4 min read

7 Things Legacy Retailers Should Know About Digital Native Brands

Jaclyn Trop

288

A/R

Apparel Retail — 4 min read

3 Ways Fashion Retailers are Using AI for Operational Efficiency

Heidi Sax

314

CB4 in Action — 2 min read

How Digital Tech is Changing Human Life (and Retail) as We Know it

Heidi Sax

242

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

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C/R

Convenience Retail — 7 min read

7 Ways to Crush it in Convenience Retail in 2019

Jared Holst

403

G/R

Grocery Retail — 6 min read

CB4’s 1st Annual Grocery Store Loyalty Awards

Fiona Soltes

319

R/T

Retail Technology — 3 min read

L’Oréal’s Tech Arsenal: How The Legacy Brand Stays On Top

Jaclyn Trop

266

CB4 in Action — 3 min read

How CB4 Lifts the Burden on Retail IT Teams

Heidi Sax

208

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

GET THE SURVEY

R/S

Retail Strategy — 4 min read

5 Partnerships That Could Transform Your Local Walgreens

Sandy Smith

267

R/M

Retail Marketing — 6 min read

5 Ways to Attract Retail’s Conscious Consumer

Alex Baldinger

269

C/E

Customer Experience — 4 min read

Five Below: What’s Behind this Discount Retailer’s Success?

Jared Holst

284

A/R

Apparel Retail — 4 min read

3 Types of Data You Need for Killer Clienteling in Fashion Retail

Heidi Sax

237

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

GET THE SURVEY

CB4 in Action — 4 min read

A/R

Apparel Retail — 5 min read

5 Tech Innovations Responsible for H&M’s Turnaround

Francesca Nicasio

375

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

GET THE WHITEPAPER

G/R

Grocery Retail — 5 min read

3 Grocers Using Tech to Combat Food Waste and Drive Profits

Alex Baldinger

279

A/R

Apparel Retail — 5 min read

CB4’s 1st Annual Apparel Retail Loyalty Awards

Jaclyn Trop

222

CB4 in Action — 5 min read

How CB4 Mitigates Loss Across Retail Chains

Heidi Sax

189

C/R

Convenience Retail — 5 min read

How to Increase Basket Size in Your C-Store

Jared Holst

289

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

G/R

Grocery Retail — 4 min read

Food Retailers: Know This Before Investing in a Grocerant

Sandy Smith

297

G/R

Grocery Retail — 6 min read

5 Click-and-Collect Pitfalls to Avoid (and Some Successes, too)

Francesca Nicasio

185

A/R

Apparel Retail — 7 min read

Ready to Reduce In-Store Apparel Returns? Try These Tactics on For Size

Heidi Sax

244

CB4 in Action — 7 min read

How Customer Feedback is Driving Our Product Strategy in 2019

Heidi Sax

247

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

GET THE WHITEPAPER

C/R

Convenience Retail — 5 min read

Self-Driving Cars Are Coming. Is the Convenience Industry Ready?

Justin Petrillo

266

C/E

Customer Experience — 4 min read

The Rise of the Grocery CX Officer & Implications for the Industry

Fiona Soltes

237

C/R

Convenience Retail — 5 min read

4 Cutting-Edge Technologies to Curb C-Store Theft

Sandy Smith

241

A/R

Apparel Retail — 6 min read

How Nike Slayed 2018, and Takeaways for Fashion Retailers

Alex Baldinger

295

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

GET THE WHITEPAPER

R/S

Retail Strategy — 4 min read

How International Retailers are Digitizing Customer Experience

Fiona Soltes

176

CB4 in Action — 6 min read

How CB4 Keeps Convenience Stores Competitive

Heidi Sax

252

C/E

Customer Experience — 5 min read

Retailers: Use Negative Yelp Reviews to Your Advantage in 5 Steps

Sandy Smith

178

R/T

Retail Technology — 4 min read

How Top Retailers Use Mobile Tech to Boost Employee Motivation

Fiona Soltes

192

Learn what store managers told us about threats to store execution and what shoppers told us about how these affect thei...

GET THE WHITEPAPER

C/R

Convenience Retail — 5 min read

CB4’s 1st Annual Convenience Store Loyalty Awards

Jared Holst

263

CB4 in Action — 4 min read

The Lost Sales Calculator: What It Is & Why We Built It

Heidi Sax

776

R/S

Retail Strategy — 3 min read

Why Big Brick-and-Mortar Retailers Are Thinking Small in 2019

Jaclyn Trop

182

CB4 in Action — 5 min read

How CB4 Retailers Use Tech to Enable Store Managers

Heidi Sax

214

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

G/R

Grocery Retail — 6 min read

The High Cost of Grocery Store Shrink, and What to do About It

Sandy Smith

814

G/R

Grocery Retail — 5 min read

Naming a Product “Corn Knuckles” and Other Private Label Pitfalls

Jared Holst

214

G/R

Grocery Retail — 7 min read

6 Ways to Improve Grocery Store Profit Margins with Technology

Francesca Nicasio

1238

R/T

Retail Technology — 3 min read

How Ulta is Revolutionizing the Beauty Biz (With the Help of AI)

Jaclyn Trop

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

CB4 in Action — 2 min read

Kohl’s x CB4 NRF Panel: How to Satisfy Mission-Driven Shoppers

Fiona Soltes

208

R/T

Retail Technology — 4 min read

How Alibaba & TMIC Help Retailers Capitalize on Local Demand

Vittorio Bollo

358

CB4 in Action — 4 min read

How CB4 Improves Communication in Retail

Heidi Sax

201

C/R

Convenience Retail — 5 min read

How to Convert Fuel Shoppers & Increase Convenience Store Sales

Jared Holst

375

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

GET THE SURVEY

S/O

Store Operations — 5 min read

How to Cut Costs Without Sacrificing Customer Experience in Retail

Heidi Sax

217

CB4 in Action — 4 min read

3 Things We Learned Working with Convenience Store Managers

Matthew McAlister

168

A/R

Apparel Retail — 4 min read

Workforce Management Techniques for Today’s Fashion Retailers

Anne Miller

200

CB4 in Action — 5 min read

5 Ways CB4 Improves Pharmacy Same-Store Sales

Matthew McAlister

212

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

G/R

Grocery Retail — 5 min read

The Future of Grocery Technology: Level Up or Get Left Behind

Joseph Lee

254

R/T

Retail Technology — 4 min read

How Tech-Savvy Operations Teams Keep Pace in Fast Fashion

Hanna Neier

329

CB4 in Action — 3 min read

Top Performers Reports: A Retail Blind Spot

Yoni Benshaul

169

R/S

Retail Strategy — 5 min read

5 Retail Technology Investments that Could Have Saved Sears

Matthew Zeidenberg

237

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

GET THE report

R/M

Retail Marketing — 4 min read

How Tilly’s Used Augmented Reality to Increase Foot Traffic

Vittorio Bollo

284

G/R

Grocery Retail — 5 min read

How Grocery Store Operations Teams Lead Customer Experience

Anne Miller

221

C/R

Convenience Retail — 3 min read

3 Examples of Convenience Store Software that Increase Sales

Matthew McAlister

273

S/R

Specialty Retail — 4 min read

Wholesale Store Innovation: Sam’s Club Takes the Lead

AJ Ogundimu

255

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

A/R

Apparel Retail — 3 min read

Smart Fitting Rooms: Mango & Ralph Lauren Get Wise

Beth Osborne

533

R/T

Retail Technology — 3 min read

Total Immersion: Walmart’s VR Retail Training

AJ Ogundimu

277

R/T

Retail Technology — 6 min read

3 (Non-Marketing) Ways to Use Big Data in Retail

Heidi Sax

231

R/S

Retail Strategy — 5 min read

Discount Stores: Why We Love Them and What Retailers Can Learn

Heidi Sax

194

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

GET THE SURVEY

A/R

Apparel Retail — 6 min read

Outlet Store Challenges: The DIESEL Store Interview

Jessica Amodeo

535

R/S

Retail Strategy — 3 min read

Delivery in Retail: How Brick-and-Mortar Can Get the Edge

AJ Ogundimu

173

R/M

Retail Marketing — 3 min read

Retail Social Media: Harvesting Likes, Sales and Impressions

AJ Ogundimu

159

R/S

Retail Strategy — 4 min read

Omnichannel Retail and the New Role of Stores

Beth Osborne

237

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

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R/S

Retail Strategy — 3 min read

The Fall of Sears: A Failure to Adapt to Changing Retail Trends

AJ Ogundimu

395

R/S

Retail Strategy — 6 min read

5 Misconceptions About Amazon Go and the Future of Retail

Heidi Sax

315

R/M

Retail Marketing — 3 min read

Retail Mobile Apps: The Case for (and Against)

AJ Ogundimu

185

R/M

Retail Marketing — 4 min read

IoT in Retail: Changing the Customer Acquisition Landscape

Beth Osborne

249

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

GET THE SURVEY

R/T

Retail Technology — 3 min read

The AI Assistant Revolution Comes to Retail

AJ Ogundimu

203

C/E

Customer Experience — 3 min read

Custom Retail in the World of Sporting Goods

AJ Ogundimu

171

R/T

Retail Technology — 5 min read

Retail Supply Chains Just Got Smarter: AI and the Supply Chain

Beth Osborne

191

R/T

Retail Technology — 3 min read

Smarter Systems: AI and Machine Learning in Retail

AJ Ogundimu

185

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

GET THE WHITEPAPER

R/T

Retail Technology — 3 min read

Innovations in Pharmacy: How Tech is Revolutionizing the Drugstore

AJ Ogundimu

243

C/E

Customer Experience — 3 min read

AI and the Customer Experience: Today and Beyond

Beth Osborne

200

G/R

Grocery Retail — 3 min read

Robotic Shopping Carts Are Here (To Stay?)

Heidi Sax

212

R/S

Retail Strategy — 3 min read

In-Store Innovation: Lessons from the Apple Store

AJ Ogundimu

318

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

R/M

Retail Marketing — 3 min read

Retail IoT: Tailored In-Store Experiences and Precise Messaging

Beth Osborne

174

C/E

Customer Experience — 4 min read

Retail IoT Solutions Impacting the In-Store Customer Experience

Beth Osborne

182

C/R

Convenience Retail — 5 min read

Will Self Service Checkouts Boost Your Business?

Heidi Sax

255

A/R

Apparel Retail — 6 min read

Clienteling: Retail Realness with Dorian Nicholson

Jessica Amodeo

195

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

GET THE WHITEPAPER

C/R

Convenience Retail — 3 min read

C-Store Stories: The Evolving Face of Circle K

AJ Ogundimu

288

R/T

Retail Technology — 4 min read

Retail Store Automation: Embracing Machines and Humans Alike

Heidi Sax

172

CB4 in Action — 2 min read

The Limitations of Traditional Retail Business Analytics

Yoni Benshaul

265

A/R

Apparel Retail — 7 min read

Inside Store Operations: Denimwall, the South Beach Interview

Jessica Amodeo

164

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

GET THE WHITEPAPER

C/E

Customer Experience — 4 min read

Store Planning: The Changing Face of Retail Store Formats

Brianna Ahearn

217

C/E

Customer Experience — 3 min read

Customization in Retail: A Whole New World

AJ Ogundimu

212

C/R

Convenience Retail — 3 min read

Peak Convenience: Mobile Ordering in Convenience Stores

Brianna Ahearn

262

R/T

Retail Technology — 3 min read

Personalization and Artificial Intelligence in Luxury Retail

AJ Ogundimu

239

Learn what store managers told us about threats to store execution and what shoppers told us about how these affect thei...

GET THE WHITEPAPER

G/R

Grocery Retail — 3 min read

How Kroger is Staying On Top of Grocery Store Technology Trends

AJ Ogundimu

189

R/T

Retail Technology — 4 min read

Technology In Retail Stores: A Double Edged Sword

Brianna Ahearn

195

C/E

Customer Experience — 3 min read

VR & AR in Retail: Better Customer Experience Through Technology

AJ Ogundimu

190

C/E

Customer Experience — 3 min read

Using Experiential Retail to Create Memorable Brand Experiences

Brianna Ahearn

199

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

R/T

Retail Technology — 3 min read

Blockchain in Retail: Applications Beyond Crypto

AJ Ogundimu

229

A/R

Apparel Retail — 6 min read

Inside Store Operations: The G-Star RAW Interview

Jessica Amodeo

327

R/T

Retail Technology — 3 min read

How In-Store Technology Empowers Retail Operations Teams

AJ Ogundimu

205

R/M

Retail Marketing — 3 min read

How to Use A Customer Loyalty Program to Increase Sales

Brianna Ahearn

886

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

A/R

Apparel Retail — 3 min read

How Technology Inspired and Drove Fast Fashion’s Meteoric Rise

AJ Ogundimu

169

C/E

Customer Experience — 3 min read

Gamification in Retail: Delighting Shoppers & Store Teams Alike

AJ Ogundimu

232

R/M

Retail Marketing — 3 min read

Paper Coupons: Still Relevant for Retailers in a Digital World?

Brianna Ahearn

203

R/T

Retail Technology — 3 min read

What Amazon’s Brick-and-Mortar Bet Means for Retail

AJ Ogundimu

179

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

GET THE SURVEY

S/O

Store Operations — 3 min read

How One Retailer’s Productivity Point System Failed Employees

Jessica Amodeo

171

R/T

Retail Technology — 4 min read

Speak and Shop: How IT Teams Use Retail Voice Technology

Brianna Ahearn

276

C/E

Customer Experience — 4 min read

Killer Retail Apps that Improve the In-Store Experience

Brianna Ahearn

343

S/O

Store Operations — 4 min read

4 Retail Inventory Mistakes and How to Fix Them

Kathryn Thompson

201

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

G/R

Grocery Retail — 5 min read

What You Need to Know About Grocery Store Technology

Brianna Ahearn

208

R/S

Retail Strategy — 4 min read

Cannibalism and Complementary Effects in Retail

Irad Ben Gal

223

R/T

Retail Technology — 4 min read

How Retail Technology Investments Improve Same-Store Growth

Brianna Ahearn

172

C/E

Customer Experience — 5 min read

What is Boring Retail? And How to Avoid It in Your Stores

Brianna Ahearn

236

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

GET THE report

R/M

Retail Marketing — 4 min read

Tracking Promotions Across Your Retail Chain

Brianna Ahearn

159

R/M

Retail Marketing — 3 min read

How to Improve Same-Store Sales Using Promotions

Brianna Ahearn

228

C/E

Customer Experience — 4 min read

Why Do Retail Customers Prefer an In-Store Experience?

Brianna Ahearn

603

R/T

Retail Technology — 2 min read

Novelty Detection: Finding New Classes of Anomalies in Complex Processes

Irad Ben Gal

182

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

R/T

Retail Technology — 3 min read

Kohl’s Geek Day 2018, The Future of Retail Technology

Emily Sinzer

225

R/S

Retail Strategy — 4 min read

Know This: Demand Patterns vs. Purchasing Patterns in Retail

Irad Ben Gal

251

R/S

Retail Strategy — 3 min read

The Challenges of Time-Series Forecasting in Retail

Irad Ben Gal

315

C/R

Convenience Retail — 2 min read

The Challenge of Solving Operational Issues in C-Stores

Meryl Tevrizian

185

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

GET THE SURVEY

R/S

Retail Strategy — 3 min read

Aggregated Market Basket Analysis and Tricky Analytics

Irad Ben Gal

233

R/S

Retail Strategy — 2 min read

Retail Analytics – How Granular Should You Get?

Irad Ben Gal

214

R/S

Retail Strategy — 2 min read

How Conventional Sales Benchmarking Fails Retail Analytics

Irad Ben Gal

196

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Our Faves

CB4 Stories

Thoughts on GameStop by Someone Who Loved GameStop

How Retailers Are Thriving in The Resale Economy

Expert Spotlight: 5 Big Ideas from my Interview with KIZER & BENDER

The Recipe for Successful Alternate Format Grocery Stores

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

Retail Store Heat Mapping: Hot or Not?

5 Ways to Increase Conversion in Retail & Prevent Store Walkaways

5 Amazing Tales of Apparel Retail Comebacks

The Secret to Localizing Assortment the Easy (CB4) Way

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

Retail Bankruptcies of 2019: Lessons Learned from Forever 21, Gymboree, & More

How to Energize Your Retail Workforce

AI in Apparel Retail: From High Tech Gadgetry to Revenue Builder

How American Eagle is Building the Denim Brand of the Future

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

3 Ways CB4 Helps Grocers Bring Home the Bacon

6 Ways to Enhance Your Retail Hiring and Onboarding Processes

5 Ways Lululemon Dominates the World of Athleisure

7 Tips to Supercharge Your Retail Influencer Strategy

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

The Secret to Successful Supermarket AI Deployment

3 Reasons CB4 is Tailor-Made for Apparel Retail

5 Retailers Using Tech Incubators to Stay Competitive

A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

Retailers are Joining the Rental Economy. Who Will End Up on Top?﻿

7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

Staying on Top: Highlights of Levi’s Tech Infrastructure

Why Machine Learning is the Key to Driving Same-Store Sales

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

Key Takeaways from CB4’s Interviews with Top Women in Grocery

7 Things Legacy Retailers Should Know About Digital Native Brands

3 Ways Fashion Retailers are Using AI for Operational Efficiency

How Digital Tech is Changing Human Life (and Retail) as We Know it

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

7 Ways to Crush it in Convenience Retail in 2019

CB4’s 1st Annual Grocery Store Loyalty Awards

L’Oréal’s Tech Arsenal: How The Legacy Brand Stays On Top

How CB4 Lifts the Burden on Retail IT Teams

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

5 Partnerships That Could Transform Your Local Walgreens

5 Ways to Attract Retail’s Conscious Consumer

Five Below: What’s Behind this Discount Retailer’s Success?

3 Types of Data You Need for Killer Clienteling in Fashion Retail

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

The 7 Most Common Obstacles to Brick-and-Mortar Execution

9 Questions to Ask Before Paying for New Retail Technology

High Impact, Low Ask: How CB4 Creates IT Department Heroes

5 Tech Innovations Responsible for H&M’s Turnaround

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

3 Grocers Using Tech to Combat Food Waste and Drive Profits

CB4’s 1st Annual Apparel Retail Loyalty Awards

How CB4 Mitigates Loss Across Retail Chains

How to Increase Basket Size in Your C-Store

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

Food Retailers: Know This Before Investing in a Grocerant

5 Click-and-Collect Pitfalls to Avoid (and Some Successes, too)

Ready to Reduce In-Store Apparel Returns? Try These Tactics on For Size

How Customer Feedback is Driving Our Product Strategy in 2019

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

Self-Driving Cars Are Coming. Is the Convenience Industry Ready?

The Rise of the Grocery CX Officer & Implications for the Industry

4 Cutting-Edge Technologies to Curb C-Store Theft

How Nike Slayed 2018, and Takeaways for Fashion Retailers

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

How International Retailers are Digitizing Customer Experience

How CB4 Keeps Convenience Stores Competitive

Retailers: Use Negative Yelp Reviews to Your Advantage in 5 Steps

How Top Retailers Use Mobile Tech to Boost Employee Motivation

Learn what store managers told us about threats to store execution and what shoppers told us about how these affect thei...

CB4’s 1st Annual Convenience Store Loyalty Awards

The Lost Sales Calculator: What It Is & Why We Built It

Why Big Brick-and-Mortar Retailers Are Thinking Small in 2019

How CB4 Retailers Use Tech to Enable Store Managers

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

The High Cost of Grocery Store Shrink, and What to do About It

Naming a Product “Corn Knuckles” and Other Private Label Pitfalls

Retailers are Joining the Rental Economy. Who Will End Up on Top?