Blog - CB4

CB4 Stories

R/T

Retail Technology — 5 min read

5 Ways to Increase Conversion in Retail & Prevent Store Walkaways

Jasmine Glasheen

109

A/R

Apparel Retail — 8 min read

5 Amazing Tales of Apparel Retail Comebacks

Francesca Nicasio

135

CB4 in Action — 4 min read

The Secret to Localizing Assortment the Easy (CB4) Way

Joseph Lee

164

A/R

Apparel Retail — 8 min read

Retail Bankruptcies of 2019: Lessons Learned from Forever 21, Gymboree, & More

Francesca Nicasio

260

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

C/E

Customer Experience — 6 min read

How to Energize Your Retail Workforce

Heidi Sax

275

A/R

Apparel Retail — 4 min read

AI in Apparel Retail: From High Tech Gadgetry to Revenue Builder

Sandy Smith

205

A/R

Apparel Retail — 6 min read

How American Eagle is Building the Denim Brand of the Future

Jared Holst

256

CB4 in Action — 4 min read

3 Ways CB4 Helps Grocers Bring Home the Bacon

Heidi Sax

219

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

S/O

Store Operations — 5 min read

6 Ways to Enhance Your Retail Hiring and Onboarding Processes

Francesca Nicasio

208

A/R

Apparel Retail — 5 min read

5 Ways Lululemon Dominates the World of Athleisure

Jaclyn Trop

407

A/R

Apparel Retail — 7 min read

7 Tips to Supercharge Your Retail Influencer Strategy

Francesca Nicasio

261

CB4 in Action — 5 min read

The Secret to Successful Supermarket AI Deployment

Joseph Lee

290

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

GET THE SURVEY

A/R

Apparel Retail — 4 min read

3 Reasons CB4 is Tailor-Made for Apparel Retail

Heidi Sax

258

CB4 in Action — 5 min read

5 Retailers Using Tech Incubators to Stay Competitive

Alex Baldinger

304

C/R

Convenience Retail — 4 min read

A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Heidi Sax

292

A/R

Apparel Retail — 5 min read

Retailers are Joining the Rental Economy. Who Will End Up on Top?

Francesca Nicasio

379

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

C/R

Convenience Retail — 5 min read

7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

Jared Holst

361

A/R

Apparel Retail — 4 min read

Staying on Top: Highlights of Levi’s Tech Infrastructure

Heidi Sax

647

CB4 in Action — 4 min read

Why Machine Learning is the Key to Driving Same-Store Sales

Yoni Benshaul

300

G/R

Grocery Retail — 4 min read

Key Takeaways from CB4’s Interviews with Top Women in Grocery

Sandy Smith

230

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

GET THE report

C/E

Customer Experience — 4 min read

7 Things Legacy Retailers Should Know About Digital Native Brands

Jaclyn Trop

252

A/R

Apparel Retail — 4 min read

3 Ways Fashion Retailers are Using AI for Operational Efficiency

Heidi Sax

255

CB4 in Action — 2 min read

How Digital Tech is Changing Human Life (and Retail) as We Know it

Heidi Sax

201

C/R

Convenience Retail — 7 min read

7 Ways to Crush it in Convenience Retail in 2019

Jared Holst

290

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

G/R

Grocery Retail — 6 min read

CB4’s 1st Annual Grocery Store Loyalty Awards

Fiona Soltes

255

R/T

Retail Technology — 3 min read

L’Oréal’s Tech Arsenal: How The Legacy Brand Stays On Top

Jaclyn Trop

217

CB4 in Action — 3 min read

How CB4 Lifts the Burden on Retail IT Teams

Heidi Sax

176

R/S

Retail Strategy — 4 min read

5 Partnerships That Could Transform Your Local Walgreens

Sandy Smith

212

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

GET THE SURVEY

R/M

Retail Marketing — 6 min read

5 Ways to Attract Retail’s Conscious Consumer

Alex Baldinger

212

C/E

Customer Experience — 4 min read

Five Below: What’s Behind this Discount Retailer’s Success?

Jared Holst

218

A/R

Apparel Retail — 4 min read

3 Types of Data You Need for Killer Clienteling in Fashion Retail

Heidi Sax

172

CB4 in Action — 4 min read

The 7 Most Common Obstacles to Brick-and-Mortar Execution

Heidi Sax

202

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

GET THE SURVEY

CB4 in Action — 6 min read

9 Questions to Ask Before Paying for New Retail Technology

Joseph Lee

198

CB4 in Action — 4 min read

High Impact, Low Ask: How CB4 Creates IT Department Heroes

Heidi Sax

176

A/R

Apparel Retail — 5 min read

5 Tech Innovations Responsible for H&M’s Turnaround

Francesca Nicasio

300

G/R

Grocery Retail — 5 min read

3 Grocers Using Tech to Combat Food Waste and Drive Profits

Alex Baldinger

207

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

GET THE SURVEY

A/R

Apparel Retail — 5 min read

CB4’s 1st Annual Apparel Retail Loyalty Awards

Jaclyn Trop

175

CB4 in Action — 5 min read

How CB4 Mitigates Loss Across Retail Chains

Heidi Sax

153

C/R

Convenience Retail — 5 min read

How to Increase Basket Size in Your C-Store

Jared Holst

209

G/R

Grocery Retail — 4 min read

Food Retailers: Know This Before Investing in a Grocerant

Sandy Smith

230

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

GET THE WHITEPAPER

G/R

Grocery Retail — 6 min read

5 Click-and-Collect Pitfalls to Avoid (and Some Successes, too)

Francesca Nicasio

151

A/R

Apparel Retail — 7 min read

Ready to Reduce In-Store Apparel Returns? Try These Tactics on For Size

Heidi Sax

194

CB4 in Action — 7 min read

How Customer Feedback is Driving Our Product Strategy in 2019

Heidi Sax

194

C/R

Convenience Retail — 5 min read

Self-Driving Cars Are Coming. Is the Convenience Industry Ready?

Justin Petrillo

203

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

C/E

Customer Experience — 4 min read

The Rise of the Grocery CX Officer & Implications for the Industry

Fiona Soltes

189

C/R

Convenience Retail — 5 min read

4 Cutting-Edge Technologies to Curb C-Store Theft

Sandy Smith

180

A/R

Apparel Retail — 6 min read

How Nike Slayed 2018, and Takeaways for Fashion Retailers

Alex Baldinger

229

R/S

Retail Strategy — 4 min read

How International Retailers are Digitizing Customer Experience

Fiona Soltes

144

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

GET THE WHITEPAPER

CB4 in Action — 6 min read

How CB4 Keeps Convenience Stores Competitive

Heidi Sax

191

C/E

Customer Experience — 5 min read

Retailers: Use Negative Yelp Reviews to Your Advantage in 5 Steps

Sandy Smith

134

R/T

Retail Technology — 4 min read

How Top Retailers Use Mobile Tech to Boost Employee Motivation

Fiona Soltes

154

C/R

Convenience Retail — 5 min read

CB4’s 1st Annual Convenience Store Loyalty Awards

Jared Holst

205

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

GET THE WHITEPAPER

CB4 in Action — 4 min read

The Lost Sales Calculator: What It Is & Why We Built It

Heidi Sax

574

R/S

Retail Strategy — 3 min read

Why Big Brick-and-Mortar Retailers Are Thinking Small in 2019

Jaclyn Trop

145

CB4 in Action — 5 min read

How CB4 Retailers Use Tech to Enable Store Managers

Heidi Sax

176

G/R

Grocery Retail — 6 min read

The High Cost of Grocery Store Shrink, and What to do About It

Sandy Smith

400

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

G/R

Grocery Retail — 5 min read

Naming a Product “Corn Knuckles” and Other Private Label Pitfalls

Jared Holst

167

G/R

Grocery Retail — 7 min read

6 Ways to Improve Grocery Store Profit Margins with Technology

Francesca Nicasio

897

CB4 in Action — 2 min read

Kohl’s x CB4 NRF Panel: How to Satisfy Mission-Driven Shoppers

Fiona Soltes

162

R/T

Retail Technology — 4 min read

How Alibaba & TMIC Help Retailers Capitalize on Local Demand

Vittorio Bollo

268

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

CB4 in Action — 4 min read

How CB4 Improves Communication in Retail

Heidi Sax

158

C/R

Convenience Retail — 5 min read

How to Convert Fuel Shoppers & Increase Convenience Store Sales

Jared Holst

254

S/O

Store Operations — 5 min read

How to Cut Costs Without Sacrificing Customer Experience in Retail

Heidi Sax

154

CB4 in Action — 4 min read

3 Things We Learned Working with Convenience Store Managers

Matthew McAlister

135

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

GET THE SURVEY

A/R

Apparel Retail — 4 min read

Workforce Management Techniques for Today’s Fashion Retailers

Anne Miller

160

CB4 in Action — 5 min read

5 Ways CB4 Improves Pharmacy Same-Store Sales

Matthew McAlister

154

G/R

Grocery Retail — 5 min read

The Future of Grocery Technology: Level Up or Get Left Behind

Joseph Lee

172

R/T

Retail Technology — 4 min read

How Tech-Savvy Operations Teams Keep Pace in Fast Fashion

Hanna Neier

231

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

CB4 in Action — 3 min read

Top Performers Reports: A Retail Blind Spot

Yoni Benshaul

138

R/S

Retail Strategy — 5 min read

5 Retail Technology Investments that Could Have Saved Sears

Matthew Zeidenberg

176

R/M

Retail Marketing — 4 min read

How Tilly’s Used Augmented Reality to Increase Foot Traffic

Vittorio Bollo

219

G/R

Grocery Retail — 5 min read

How Grocery Store Operations Teams Lead Customer Experience

Anne Miller

174

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

GET THE report

C/R

Convenience Retail — 3 min read

3 Examples of Convenience Store Software that Increase Sales

Matthew McAlister

208

S/R

Specialty Retail — 4 min read

Wholesale Store Innovation: Sam’s Club Takes the Lead

AJ Ogundimu

207

A/R

Apparel Retail — 3 min read

Smart Fitting Rooms: Mango & Ralph Lauren Get Wise

Beth Osborne

362

R/T

Retail Technology — 3 min read

Total Immersion: Walmart’s VR Retail Training

AJ Ogundimu

218

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

R/T

Retail Technology — 6 min read

3 (Non-Marketing) Ways to Use Big Data in Retail

Heidi Sax

181

R/S

Retail Strategy — 5 min read

Discount Stores: Why We Love Them and What Retailers Can Learn

Heidi Sax

145

A/R

Apparel Retail — 6 min read

Outlet Store Challenges: The DIESEL Store Interview

Jessica Amodeo

450

R/S

Retail Strategy — 3 min read

Delivery in Retail: How Brick-and-Mortar Can Get the Edge

AJ Ogundimu

136

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

GET THE SURVEY

R/M

Retail Marketing — 3 min read

Retail Social Media: Harvesting Likes, Sales and Impressions

AJ Ogundimu

122

R/S

Retail Strategy — 4 min read

Omnichannel Retail and the New Role of Stores

Beth Osborne

174

R/S

Retail Strategy — 3 min read

The Fall of Sears: A Failure to Adapt to Changing Retail Trends

AJ Ogundimu

279

R/S

Retail Strategy — 6 min read

5 Misconceptions About Amazon Go and the Future of Retail

Heidi Sax

226

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

GET THE SURVEY

R/M

Retail Marketing — 3 min read

Retail Mobile Apps: The Case for (and Against)

AJ Ogundimu

138

R/M

Retail Marketing — 4 min read

IoT in Retail: Changing the Customer Acquisition Landscape

Beth Osborne

196

R/T

Retail Technology — 3 min read

The AI Assistant Revolution Comes to Retail

AJ Ogundimu

150

C/E

Customer Experience — 3 min read

Custom Retail in the World of Sporting Goods

AJ Ogundimu

131

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

GET THE SURVEY

R/T

Retail Technology — 5 min read

Retail Supply Chains Just Got Smarter: AI and the Supply Chain

Beth Osborne

146

R/T

Retail Technology — 3 min read

Smarter Systems: AI and Machine Learning in Retail

AJ Ogundimu

132

R/T

Retail Technology — 3 min read

Innovations in Pharmacy: How Tech is Revolutionizing the Drugstore

AJ Ogundimu

182

C/E

Customer Experience — 3 min read

AI and the Customer Experience: Today and Beyond

Beth Osborne

145

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

GET THE WHITEPAPER

G/R

Grocery Retail — 3 min read

Robotic Shopping Carts Are Here (To Stay?)

Heidi Sax

163

R/S

Retail Strategy — 3 min read

In-Store Innovation: Lessons from the Apple Store

AJ Ogundimu

228

R/M

Retail Marketing — 3 min read

Retail IoT: Tailored In-Store Experiences and Precise Messaging

Beth Osborne

135

C/E

Customer Experience — 4 min read

Retail IoT Solutions Impacting the In-Store Customer Experience

Beth Osborne

145

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

C/R

Convenience Retail — 5 min read

Will Self Service Checkouts Boost Your Business?

Heidi Sax

190

A/R

Apparel Retail — 6 min read

Clienteling: Retail Realness with Dorian Nicholson

Jessica Amodeo

153

C/R

Convenience Retail — 3 min read

C-Store Stories: The Evolving Face of Circle K

AJ Ogundimu

223

R/T

Retail Technology — 4 min read

Retail Store Automation: Embracing Machines and Humans Alike

Heidi Sax

138

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

GET THE WHITEPAPER

CB4 in Action — 2 min read

The Limitations of Traditional Retail Business Analytics

Yoni Benshaul

198

A/R

Apparel Retail — 7 min read

Inside Store Operations: Denimwall, the South Beach Interview

Jessica Amodeo

135

C/E

Customer Experience — 4 min read

Store Planning: The Changing Face of Retail Store Formats

Brianna Ahearn

169

C/E

Customer Experience — 3 min read

Customization in Retail: A Whole New World

AJ Ogundimu

166

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

GET THE WHITEPAPER

C/R

Convenience Retail — 3 min read

Peak Convenience: Mobile Ordering in Convenience Stores

Brianna Ahearn

197

R/T

Retail Technology — 3 min read

Personalization and Artificial Intelligence in Luxury Retail

AJ Ogundimu

188

G/R

Grocery Retail — 3 min read

How Kroger is Staying On Top of Grocery Store Technology Trends

AJ Ogundimu

145

R/T

Retail Technology — 4 min read

Technology In Retail Stores: A Double Edged Sword

Brianna Ahearn

156

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

WATCH THE VIDEO

C/E

Customer Experience — 3 min read

VR & AR in Retail: Better Customer Experience Through Technology

AJ Ogundimu

152

C/E

Customer Experience — 3 min read

Using Experiential Retail to Create Memorable Brand Experiences

Brianna Ahearn

157

R/T

Retail Technology — 3 min read

Blockchain in Retail: Applications Beyond Crypto

AJ Ogundimu

182

A/R

Apparel Retail — 6 min read

Inside Store Operations: The G-Star RAW Interview

Jessica Amodeo

251

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

GET THE SURVEY

R/T

Retail Technology — 3 min read

How In-Store Technology Empowers Retail Operations Teams

AJ Ogundimu

171

R/M

Retail Marketing — 3 min read

How to Use A Customer Loyalty Program to Increase Sales

Brianna Ahearn

553

A/R

Apparel Retail — 3 min read

How Technology Inspired and Drove Fast Fashion’s Meteoric Rise

AJ Ogundimu

134

C/E

Customer Experience — 3 min read

Gamification in Retail: Delighting Shoppers & Store Teams Alike

AJ Ogundimu

176

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

GET THE SURVEY

R/M

Retail Marketing — 3 min read

Paper Coupons: Still Relevant for Retailers in a Digital World?

Brianna Ahearn

153

R/T

Retail Technology — 3 min read

What Amazon’s Brick-and-Mortar Bet Means for Retail

AJ Ogundimu

142

S/O

Store Operations — 3 min read

How One Retailer’s Productivity Point System Failed Employees

Jessica Amodeo

139

R/T

Retail Technology — 4 min read

Speak and Shop: How IT Teams Use Retail Voice Technology

Brianna Ahearn

214

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

GET THE MAGAZINE

C/E

Customer Experience — 4 min read

Killer Retail Apps that Improve the In-Store Experience

Brianna Ahearn

253

S/O

Store Operations — 4 min read

4 Retail Inventory Mistakes and How to Fix Them

Kathryn Thompson

159

G/R

Grocery Retail — 5 min read

What You Need to Know About Grocery Store Technology

Brianna Ahearn

159

R/S

Retail Strategy — 4 min read

Cannibalism and Complementary Effects in Retail

Irad Ben Gal

162

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

GET THE report

R/T

Retail Technology — 4 min read

How Retail Technology Investments Improve Same-Store Growth

Brianna Ahearn

135

C/E

Customer Experience — 5 min read

What is Boring Retail? And How to Avoid It in Your Stores

Brianna Ahearn

185

R/M

Retail Marketing — 4 min read

Tracking Promotions Across Your Retail Chain

Brianna Ahearn

127

R/M

Retail Marketing — 3 min read

How to Improve Same-Store Sales Using Promotions

Brianna Ahearn

171

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

GET THE SURVEY

C/E

Customer Experience — 4 min read

Why Do Retail Customers Prefer an In-Store Experience?

Brianna Ahearn

438

R/T

Retail Technology — 2 min read

Novelty Detection: Finding New Classes of Anomalies in Complex Processes

Irad Ben Gal

140

R/T

Retail Technology — 3 min read

Kohl’s Geek Day 2018, The Future of Retail Technology

Emily Sinzer

179

R/S

Retail Strategy — 4 min read

Know This: Demand Patterns vs. Purchasing Patterns in Retail

Irad Ben Gal

199

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

GET THE SURVEY

R/S

Retail Strategy — 3 min read

The Challenges of Time-Series Forecasting in Retail

Irad Ben Gal

221

C/R

Convenience Retail — 2 min read

The Challenge of Solving Operational Issues in C-Stores

Meryl Tevrizian

147

R/S

Retail Strategy — 3 min read

Aggregated Market Basket Analysis and Tricky Analytics

Irad Ben Gal

177

R/S

Retail Strategy — 2 min read

Retail Analytics – How Granular Should You Get?

Irad Ben Gal

158

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

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R/S

Retail Strategy — 2 min read

How Conventional Sales Benchmarking Fails Retail Analytics

Irad Ben Gal

133

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Our Faves

CB4 Stories

5 Ways to Increase Conversion in Retail & Prevent Store Walkaways

5 Amazing Tales of Apparel Retail Comebacks

The Secret to Localizing Assortment the Easy (CB4) Way

Retail Bankruptcies of 2019: Lessons Learned from Forever 21, Gymboree, & More

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

How to Energize Your Retail Workforce

AI in Apparel Retail: From High Tech Gadgetry to Revenue Builder

How American Eagle is Building the Denim Brand of the Future

3 Ways CB4 Helps Grocers Bring Home the Bacon

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

6 Ways to Enhance Your Retail Hiring and Onboarding Processes

5 Ways Lululemon Dominates the World of Athleisure

7 Tips to Supercharge Your Retail Influencer Strategy

The Secret to Successful Supermarket AI Deployment

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

3 Reasons CB4 is Tailor-Made for Apparel Retail

5 Retailers Using Tech Incubators to Stay Competitive

A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Retailers are Joining the Rental Economy. Who Will End Up on Top?﻿

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

Staying on Top: Highlights of Levi’s Tech Infrastructure

Why Machine Learning is the Key to Driving Same-Store Sales

Key Takeaways from CB4’s Interviews with Top Women in Grocery

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

7 Things Legacy Retailers Should Know About Digital Native Brands

3 Ways Fashion Retailers are Using AI for Operational Efficiency

How Digital Tech is Changing Human Life (and Retail) as We Know it

7 Ways to Crush it in Convenience Retail in 2019

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

CB4’s 1st Annual Grocery Store Loyalty Awards

L’Oréal’s Tech Arsenal: How The Legacy Brand Stays On Top

How CB4 Lifts the Burden on Retail IT Teams

5 Partnerships That Could Transform Your Local Walgreens

In these interviews, learn how the top women in grocery are tackling challenges in the industy, and what they think are ...

5 Ways to Attract Retail’s Conscious Consumer

Five Below: What’s Behind this Discount Retailer’s Success?

3 Types of Data You Need for Killer Clienteling in Fashion Retail

The 7 Most Common Obstacles to Brick-and-Mortar Execution

In this article learn how top retail brands are using AI to improve their store walks and ability to discover and correc...

9 Questions to Ask Before Paying for New Retail Technology

High Impact, Low Ask: How CB4 Creates IT Department Heroes

5 Tech Innovations Responsible for H&M’s Turnaround

3 Grocers Using Tech to Combat Food Waste and Drive Profits

In this report, learn what convenience shoppers care most about, and how they rank the top c-store brands according to e...

CB4’s 1st Annual Apparel Retail Loyalty Awards

How CB4 Mitigates Loss Across Retail Chains

How to Increase Basket Size in Your C-Store

Food Retailers: Know This Before Investing in a Grocerant

In this article, learn how CB4 helps operations and IT teams accomplish their shared goals with a minimum requirement of...

5 Click-and-Collect Pitfalls to Avoid (and Some Successes, too)

Ready to Reduce In-Store Apparel Returns? Try These Tactics on For Size

How Customer Feedback is Driving Our Product Strategy in 2019

Self-Driving Cars Are Coming. Is the Convenience Industry Ready?

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

The Rise of the Grocery CX Officer & Implications for the Industry

4 Cutting-Edge Technologies to Curb C-Store Theft

How Nike Slayed 2018, and Takeaways for Fashion Retailers

How International Retailers are Digitizing Customer Experience

In this article we discuss three obstacles to improving same-store sales and how machine learning helps solve them....

How CB4 Keeps Convenience Stores Competitive

Retailers: Use Negative Yelp Reviews to Your Advantage in 5 Steps

How Top Retailers Use Mobile Tech to Boost Employee Motivation

CB4’s 1st Annual Convenience Store Loyalty Awards

In the survey of over 1,500 shoppers across 90+ stores, you’ll learn: • How apparel categories stack up to meetin...

The Lost Sales Calculator: What It Is & Why We Built It

Why Big Brick-and-Mortar Retailers Are Thinking Small in 2019

How CB4 Retailers Use Tech to Enable Store Managers

The High Cost of Grocery Store Shrink, and What to do About It

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

Naming a Product “Corn Knuckles” and Other Private Label Pitfalls

6 Ways to Improve Grocery Store Profit Margins with Technology

Kohl’s x CB4 NRF Panel: How to Satisfy Mission-Driven Shoppers

How Alibaba & TMIC Help Retailers Capitalize on Local Demand

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

How CB4 Improves Communication in Retail

How to Convert Fuel Shoppers & Increase Convenience Store Sales

Retailers are Joining the Rental Economy. Who Will End Up on Top?