Request a Demo and See How Retailers Increase Sales with CB4

Watch a Demo of CB4 Request a Demo of CB4 See for yourself why over 3,000 stores in over 20 countries trust CB4 to increase sales and customer satisfaction. a Gap Company Watch a Demo Schedule a Full Demo Watch a Demo of CB4 Request a Demo of Spotlight See for yourself why over 3,000 […]

CB4 Announces Partnership with Spanish Supermarket Giant Eroski to Streamline Operational Execution

Eroski, One of Spain’s Leading Grocers with 2,000+ Stores, Will Use CB4 AI to Improve Product Buyability and the In-Store Experience for Customers NEW YORK, Sept. 29, 2020 /PRNewswire/ — CB4 and Eroski are announcing a partnership to improve store execution and customer experience during Covid-19 and beyond. As a leading supermarket chain in Spain, Eroski understands how important […]

Retailers Form 3 Unconventional Partnerships to Beat Coronavirus

In a recent op-ed for CNN, Marcelo Gleiser, 2019 Templeton Prize Laureate and Natural Philosopher at Dartmouth College declared that Covid-19 will change us as a species. Most of us are facing the first major global crisis in our lifetime. Likening the war against the virus to the world wars our parents and grandparents witnessed, […]

How Retailers Are Responding to COVID-19: A Timeline

Coronavirus has hit the world—and the retail industry—hard. Some retailers are grappling with empty stores. Others with empty shelves. Some are just trying to stay afloat. All strive to serve their customers, the workforce, and their communities.  As a partner to many in the retail industry, we’re gathering and sharing stories of how retailers are […]

5 New Rules for Retailing in a Recession

Back in 2009 during the Great Recession, Harvard Business Review published a piece by Ken Favaro, Tim Romberger, and David Meer entitled “Five Rules for Retailing in a Recession.” In this article, we’ll take a look at the rules the authors laid out and see whether they stand up in today’s crises. And if they […]

3 Reasons Why Gamification Is Everything in Retail Technology

Gamification applies common game elements to non-game situations. Think competition, rules, points, and rewards. Gamification also brings out humans’ natural impulses to socialize, achieve tasks, and express themselves. Maybe you’re a retail business owner who uses customer loyalty programs, flash sales, and other reward-based practices to build your customer base. You’re already utilizing retail gamification […]

5 “Wow” Moments from My Visit to Nordstrom’s New NYC Flagship

When it comes to my relationship with department stores… “it’s complicated.” As a teen, I considered my local Neiman Marcus the epitome of taste and luxury. The place I picked up my first Kate Spade bag. When I moved to Manhattan in my early twenties, I was enamored with Bloomingdales 59th St. The just-in-reach accessibility […]

Expert Spotlight: 3 Big Ideas from My Interview with The Retail Doctor

Bob Phibbs, The Retail Doctor, is an outspoken retail consultant with a massive audience. With a LinkedIn audience of 375K, Bob Phibbs is known for helping retailers create exceptional customer experiences to move merchandise. His SalesRX program is an online resource with quick and simple lessons that teach selling and people skills to store teams. […]

The Very Hungry Carter-pillar: How Carter’s Ate Up the Competition

Kids’ apparel has been a tricky vertical to nail for many retailers. Previously successful brands such as Babies R Us, Gymboree, and Crazy 8 have failed to stay afloat, and some that have survived—like The Children’s Place—are shuttering stores. But despite the turbulence in the category, one company seems to be holding steady year after […]

Conscious Capitalism: Retailers Reaping the Benefits?

The concept of conscious capitalism was born in retail—co-created by John Mackey, one of the founders of Whole Foods. Arriving on the scene in 2013, the central tenet of conscious capitalism is that businesses should benefit the world around them, not just its traditional stakeholders (i.e. stockholders, board members, lenders, etc.). Businesses committed to conscious […]