CB4’s 2nd Annual Convenience Chain Loyalty Awards

CB4’s Convenience Store Loyalty Awards honor excellence in c-store loyalty programs. And what a year to evaluate both convenience and loyalty, as the pandemic prompted shoppers in 2020 to seek out new chains and channels based, above all, on the need for safe and successful one-stop shopping. Converting even a fraction of these opportunistic shoppers […]
CB4 & Kum and Go Extend Partnership Chainwide to Drive Sales and Improve Customer Experience

After a successful six-month deployment across half of Kum & Go’s 400 locations, the convenience store giant is rolling out CB4’s AI solution for store teams chainwide. The partnership focuses on improving the in-store experience of Kum & Go shoppers by solving buyability issues that make it difficult for Kum & Go customers to purchase […]
C-Store Rebranding in 2019: Chains Weigh Opportunities and Risks

The signs, they are a changin’. So are the coffees, the burritos and the fuel brands. Convenience stores are in the midst of an overhaul as chains absorb brands large and small. The end result: a cohesive national strategy. The opportunities for synergy certainly are there—but so are the risks of removing loyalty from the […]
A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Whole Foods is testing a new c-store concept. But Whole Foods Daily Shop, nestled alongside one of the grocer’s New York City supermarkets, is stocked with more than your average c-store fare. The c-store promises to have big implications for the future of Whole Foods and food retail at large. Here are 5 big insights […]
7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

With its expansive U.S. location count of 11,800, 7-Eleven dominates the convenience landscape. Beginning at its launch 92 years ago, the retailer has made the most of all sorts of innovations in order to establish and maintain its spot at the top. In 1927, it created the first iteration of the modern convenience store by […]
7 Ways to Crush it in Convenience Retail in 2019

2018 was simultaneously record-setting and full of change for c-stores. In-store sales reached a record high of $242.2 billion, and total sales went up by nearly 9 percent, driven mostly by increasing fuel costs. Despite this, growth in convenience retail is slow. Consider that in-store sales only increased 1.7 percent in 2018, attributable to declines […]
How to Increase Basket Size in Your C-Store

Given how challenging it is to get customers to venture past the gas pump and into c-stores, convenience retailers must ensure that once shoppers are in store, they’re purchasing as many items as possible. Yet, nearly 45% of c-store shoppers spend five minutes or less in stores, according to recent findings from GasBuddy. This is […]
Self-Driving Cars Are Coming. Is the Convenience Industry Ready?

A future with self-driving cars, also known as autonomous vehicles or “AVs,” seems inevitable. These machines, which leverage advanced cameras, computer vision, and sensors, in place of human inputs to steer automobiles automatically, are poised to change how we travel, where we live, and how we shop. It feels like every day a new headline announces another […]
4 Cutting-Edge Technologies to Curb C-Store Theft

C-stores have unique challenges that make them ripe for crime. Products are easily accessible. Footprints are small. Many stores have a handful of employees. And many operate around the clock. It’s no wonder, then, that c-stores are popular targets of grab and go or armed robberies. And that doesn’t even take into account casual shoplifting, […]
How CB4 Keeps Convenience Stores Competitive

One indicator of the health of an industry is the intensity of the competition within it. Nowhere is that truer than in the convenience store business. Relative to other retail channels, the convenience vertical has recently seen tremendous growth. In 2018, a whopping 84% of convenience retailers reported in-store sales increases. Along with this growth […]