7-Eleven’s Tech Innovations, and How Other C-Stores Can Keep Up

With its expansive U.S. location count of 11,800, 7-Eleven dominates the convenience landscape. Beginning at its launch 92 years ago, the retailer has made the most of all sorts of innovations in order to establish and maintain its spot at the top. In 1927, it created the first iteration of the modern convenience store by […]
Staying on Top: Highlights of Levi’s Tech Infrastructure

Levi Strauss & Co. is rocking and rolling. The 166-year-old retailer (wait, what?) celebrated its 2nd IPO and $8 billion valuation in March, and Levi’s brand recognition is at an all-time high. The iconic red tag is still as ubiquitous and leather patch in back still considered as cool as ever. Levi’s success isn’t just […]
Why Machine Learning is the Key to Driving Same-Store Sales

For years, retailers have been using analytics and traditional reporting to try to uncover and correct floor execution issues in stores. If you’ve tried using reporting to tackle issues on a store and SKU level, you probably hit some roadblocks on the way. The biggest challenge is typically accuracy. The reports have to generate alerts […]
Key Takeaways from CB4’s Interviews with Top Women in Grocery

There’s an old adage in tennis: to improve, play with those who are better than you. The same principle holds true in the supermarket business. Learn from those who are a few steps ahead on the career ladder or those who have excelled in specific areas. We serve up some insights from three accomplished grocery […]
7 Things Legacy Retailers Should Know About Digital Native Brands

It’s no secret that online direct-to-consumer brands are upending traditional retail. The rise of Internet sales and marketing has birthed a slew of digital native brands offering quality products at lower prices by selling directly to the consumer. Dedicating themselves to understanding their customers and remaining nimble, these brands have seen explosive growth in recent […]
3 Ways Fashion Retailers are Using AI for Operational Efficiency

Today’s apparel retailers can choose from unending menu of high-tech offerings promising to transform their business. But not all technological tools–particularly those calling themselves artificial intelligence (i.e. fashion AI)–are created equal. In fact, after the 2019 NRF Big Show, the LA Times boldly announced that retailers are wasting their time on tech that looks exciting, yet doesn’t […]
How Digital Tech is Changing Human Life (and Retail) as We Know it

It’s nothing new to see avatars of ourselves reflected back at us in the digital world. For the last two decades we’ve been building social media profiles, setting up e-commerce shopping accounts, and collaborating with peers via personal devices. And yet, we still think of ourselves solely as physical beings. Prof. Irad Ben-Gal, co-founder of […]
7 Ways to Crush it in Convenience Retail in 2019

2018 was simultaneously record-setting and full of change for c-stores. In-store sales reached a record high of $242.2 billion, and total sales went up by nearly 9 percent, driven mostly by increasing fuel costs. Despite this, growth in convenience retail is slow. Consider that in-store sales only increased 1.7 percent in 2018, attributable to declines […]
CB4’s 1st Annual Grocery Store Loyalty Awards

There are plenty of reasons why shoppers choose a particular grocer: convenience, price, and product selection among them. But in this highly competitive landscape, a unique loyalty program is another way to differentiate your chain from your competitors. Over the past year, CB4 has watched with excitement as grocers have continued to innovate with top […]
L’Oréal’s Tech Arsenal: How The Legacy Brand Stays On Top

Born from the entrepreneurial spirit of a young chemist back in 1909, L’Oréal endures as one of today’s top beauty brands. Throughout its history, the company has cleverly combined innovation and design to build a legacy. Setting its sights on the 21st century, L’Oréal is poised to lead the world of beauty technology in the […]