How CB4 Improves Communication in Retail
Teamwork and communication in retail settings can seem like an unwinnable battle. Your average sales associate or store manager often feels like corporate employees sit in a castle in the sky. Likewise, store managers are swamped with back-office work, and may lose focus on training initiatives that their associates need. Opportunities for relationship-building are few […]
Workforce Management Techniques for Today’s Fashion Retailers
Employee turnover is a big drain for fashion retailers. When one part-time sales associate resigns, it costs more than $3,000 to replace them—and that’s often more than 15% of one worker’s annual salary. Retail employees often quit due to issues around unpredictable scheduling, insufficient training, low pay and benefits, and lack of advancement opportunities, Cisco […]
How Tech-Savvy Operations Teams Keep Pace in Fast Fashion
Fast fashion retailers exist in an ever-changing world of ephemeral trends. Their operations teams have the challenge of uniquely high product turnover rates, which affect everything from production to pricing. However, thanks to fashion industry technology powered by AI and machine learning, fast fashion operations teams can arm store staff with the information and tools […]
How Tilly’s Used Augmented Reality to Increase Foot Traffic
The End of Tactile Retail? Retail is about the tactile. The well-heeled lady wants to feel the string of pearls she admires as much as the young man wants to feel the touch of the leather jacket he so wants, or the child that craves to feel that latest game console in their hands. Of […]
Smarter Systems: AI and Machine Learning in Retail
AI and machine learning in retail bring two of the most exciting growth areas in modern technologically innovative spaces to one of civilizations oldest activities: shopping. They seize the imagination and inspire visions of rapidly improving productivity and intuitive design that adapts to human needs, rather than the other way around. This is particularly exciting […]
Retail Store Automation: Embracing Machines and Humans Alike
Operations and retail teams are proving that you don’t have to sacrifice human interaction in order adopt retail store automation. Machine learning tools (like that of CB4) use computer algorithms to advance performance. In reality, automation is empowering human retail operations teams to connect more deeply than ever before with the people purchasing their goods. […]
Store Planning: The Changing Face of Retail Store Formats
Experimenting with store formats is one of the primary ways retailers are trying to connect with customers, maximize their shelf space and reposition themselves. While their efforts often involve in-store technology, a growing number of stores are changing their store formats, building more intimate small-format stores. The new store formats have emerged as testing grounds […]
