How American Eagle is Building the Denim Brand of the Future
While some of American Eagle Outfitters (AEO)’s peers are fighting to stay relevant (like Aeropostale) and others are rebranding to weather choppy tides (like Abercrombie & Fitch), it’s been smooth sailing for American Eagle. In the last year alone, AEO achieved a company record of over $4 billion in net revenue after 17 straight quarters […]
3 Ways CB4 Helps Grocers Bring Home the Bacon
38,000 supermarkets in the US bring in $650 billion per year, according to FMI and the U.S. Bureau of Labor Statistics. And thanks to big box retailers like Walmart and Target’s determination to capitalize on consumers’ enduring hunger, competition in grocery is cutthroat and profit margins razor-thin. Technology can help retailers modernize operations, reduce shrink, […]
6 Ways to Enhance Your Retail Hiring and Onboarding Processes
The performance of your retail business largely depends on your staff. Yes, great systems and technologies are essential, but it’s the people who work in your store who will ultimately connect with your customers and drive sales. That’s why it’s not enough to hire the right individuals; you also need to train them properly. While […]
5 Ways Lululemon Dominates the World of Athleisure
Lululemon debuted just two decades ago with a single pair of yoga pants. Now the athleisure behemoth is a bona fide lifestyle brand with an envy-provoking retail strategy, opening stores and launching new product lines at a frenzied clip. The Vancouver, Canada-based global activewear empire, which first attracted a cult following for its $100 yoga […]
7 Tips to Supercharge Your Retail Influencer Strategy
Social media influencers have taken the marketing world by storm. They’ve challenged traditional advertising practices that typically involve celebrity endorsements, print ads, TV commercials, out-of-home, and direct mail. Marketing budgets are now shifting towards influencer campaigns. Why? Simple: consumers trust them. Research shows that 92% of consumers trust influencers more than traditional celebrities and 49% […]
The Secret to Successful Supermarket AI Deployment
(Hint: It has Nothing to Do With Technology) Supermarket AI has not only arrived, it’s everywhere. Grocers are already using AI to stock their shelves more efficiently, optimize pricing for products on shelves, and make sure shoppers can easily find the products they want. If you’re a grocer, odds are you’ll be deploying artificial intelligence […]
3 Reasons CB4 is Tailor-Made for Apparel Retail
A lot of “retail technology” works in other verticals, but not in fashion. Apparel retail is unique. Each style an apparel retailer sells has seemingly innumerable deviations. Every tee shirt comes in various sizes and colors. Shoppers need to touch and feel clothes before they buy-in. They need to envision how clothes fit in with […]
5 Retailers Using Tech Incubators to Stay Competitive
As traditional retailers take stock of the marketplace in 2019, it’s beginning to appear as though fears of a full-blown “retail apocalypse” were exaggerated. Today, upwards of 90 percent of all retail sales are still completed in physical stores, and industries such as home furnishings, automotive and beauty supplies maintain low percentages of e-commerce sales […]
A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers
Whole Foods is testing a new c-store concept. But Whole Foods Daily Shop, nestled alongside one of the grocer’s New York City supermarkets, is stocked with more than your average c-store fare. The c-store promises to have big implications for the future of Whole Foods and food retail at large. Here are 5 big insights […]
Retailers are Joining the Rental Economy. Who Will End Up on Top?
If you’ve been paying attention, you may have noticed an interesting change in consumer behavior: a growing number of shoppers are choosing to rent instead of buy. This trend is a lot more prevalent in the apparel market, but verticals like home furnishings are starting to catch on. According to the market research firm GlobalData […]
