Personalization and Artificial Intelligence in Luxury Retail
Is there a role for artificial intelligence in luxury retail? What sets luxury retail apart? Luxury can mean many different things to different people, but in retail terms it’s all about high-end, more expensive product from highly trusted and respected brands. But it’s not just about that. The brick-and-mortar experience in luxury retail is characterized […]
How Kroger is Staying On Top of Grocery Store Technology Trends
When it comes to grocery store technology trends, the Kroger Company is in a bit of an unusual but exciting position at the moment. Kroger is the second largest retailer in the United States behind Walmart, and the top grocery chain nationwide. While competitors like Amazon and Walmart seek to seize market share by expanding […]
Technology In Retail Stores: A Double Edged Sword
Technology in retail stores can actually decrease our connection with a store. Picture this: You walk into a store and every inch of it is screaming for your attention. A notification dings on your phone welcoming you to the store while you stare at a series of digital screens with ads. You might feel like […]
VR & AR in Retail: Better Customer Experience Through Technology
For years virtual reality (VR) was nothing more than the stuff of science fiction, a far-off fantasy promising to take us to worlds both fantastic and mundane. But now, thanks to numerous advances in technology, VR is becoming a powerful tool for retailers everywhere. These cutting-edge headsets offer customers and operations teams various opportunities to […]
Using Experiential Retail to Create Memorable Brand Experiences
My first experience with experiential retail happened before it was even a thing. One of the highlights of my youth was accompanying my parents to Walmart and experiencing the nirvana that came courtesy of the demo gaming consoles in the electronics section. There was no better way to hook me on a game than letting […]
Blockchain in Retail: Applications Beyond Crypto
There’s been a lot of talk about blockchain recently, with most of it centered around the volatile cryptocurrency market. However, for retailers, that’s not even remotely the most exciting part of this burgeoning technological revolution. Blockchain is opening up new and exciting opportunities for innovation that have the potential to revolutionize operations, supply chain, customer […]
Inside Store Operations: The G-Star RAW Interview
Vivian Magana: G-Star RAW, Store Manager Vivian Magana is wearing sustainable denim. The yarn is made from plastic waste. She’s explaining this to one of her clients as he’s walking out the dressing room and zipping up the men’s version from the same collection. The client in the dressing room needs to go up a […]
How In-Store Technology Empowers Retail Operations Teams
Much of the in-store technology currently spreading throughout the brick-and-mortar space is highly visible to customers. But what about the innovations that aren’t so obvious? Sure, apps and in-store pickup make life easier for consumers and draw in new ones. But some of the most exciting developments around in-store technology are almost unseen by the […]
How to Use A Customer Loyalty Program to Increase Sales
Do you have a customer loyalty program in place? If you haven’t implemented a customer loyalty program, it’s time to start. Loyalty programs help improve the customer experience, drive sales and provide valuable data to help retailers better understand their customers. Loyalty programs have become increasingly popular for a very simple reason: they work. U.S. […]
How Technology Inspired and Drove Fast Fashion’s Meteoric Rise
One of the most exciting retail trends of the past few years has been fast fashion: low cost, cutting edge clothing from brands like Zara and H&M. By leveraging our increasingly connected world, these brands manage to stay on-trend and keep customers coming back week after week. Retailers like these have disrupted the seasonal paradigm […]
