Retail Predictions: 5 Pre-Pandemic Projections That Are Remarkable in Retrospect


At the start of 2020, analysts, journalists, CEOs, and others were busy making retail predictions for the year to come.   […]

RFID in Food Retail: Will Stores Bite?

RFID technology—short for “radio-frequency identification”—is often associated with controlling inventory and reducing theft. It uses electromagnetic fields to identify and […]

5 Ingredients That Make Kroger a Customer Favorite in the Food Retail Industry


Customer delight on aisle three! The Kroger Co., the Cincinnati-based, largest pure-play supermarket chain in the country, had more than […]

Retail Industry Trends: Make a List and Check it Twice for a Successful Holiday Season

retail industry trends

Before we can say 2020 is a “wrap,” there’s still shopping to be done. The challenge? For many, the impending […]

5 Key Takeaways from CB4’s NRF 2020 Big Ideas Panel

cb4 levi's nrf 2020

It wasn’t long ago that eyebrows went up at the thought of effectively using artificial intelligence in the store environment. […]

CB4’s 1st Annual Grocery Store Loyalty Awards

There are plenty of reasons why shoppers choose a particular grocer: convenience, price, and product selection among them. But in […]

The Rise of the Grocery CX Officer & Implications for the Industry

Frustration in aisle 7? A recent CB4 survey of more than 1,000 U.S. grocery shoppers found that when these consumers […]

How International Retailers are Digitizing Customer Experience

US brick-and-mortar retailers at the shores of transformative customer experience innovations might be hesitant to dive in. But that ocean […]

How Top Retailers Use Mobile Tech to Boost Employee Motivation

Engaged, inspired employees can make all the difference in the brick-and-mortar environment. But there’s a twist on that road to […]

Kohl’s x CB4 NRF Panel: How to Satisfy Mission-Driven Shoppers

Kohl’s VP of Technology, Shweta Bhatia heads up the retailer’s in-store learning labs. These labs test innovative technology solutions and […]