Apparel
Sophisticated (but Simple) AI for Next-Level Apparel Store Operations. Empower store managers. Delight shoppers. Restore lost sales. watch a demo What is Spotlight? CB4’s solution empowers store managers to correct costly execution problems in their stores, one AI-powered recommendation at a time. Unlike traditional retail analytics, Spotlight uses patented AI and machine learning algorithms to […]
5 Amazing Tales of Apparel Retail Comebacks

The retail world is littered with doom and gloom stories. It seems like every week there’s another retailer that has to close its stores or file for bankruptcy. But every so often, we get a feel-good story from a merchant that bounced back from the brink of extinction. This article will be about those companies […]
AI in Apparel Retail: From High Tech Gadgetry to Revenue Builder

Imagine a world in which apparel retailers and manufacturers truly know what customers will buy. One in which they can anticipate which products will be returned because of poor fit. One in which they can bring each store team’s attention to the products in the highest demand to ensure availability. And one in which they […]
3 Reasons CB4 is Tailor-Made for Apparel Retail

A lot of “retail technology” works in other verticals, but not in fashion. Apparel retail is unique. Each style an apparel retailer sells has seemingly innumerable deviations. Every tee shirt comes in various sizes and colors. Shoppers need to touch and feel clothes before they buy-in. They need to envision how clothes fit in with […]
CB4’s 1st Annual Apparel Retail Loyalty Awards

As traditional brick-and-mortar retailers fend against online rivals, loyalty programs are becoming crucial for meeting shoppers’ expectations and earning repeat business. Seeking to earn allegiance from customers who face a growing cornucopia of choices, today’s incentive programs are no longer focused solely on making the next sale. They aim to build a customer relationship for […]
Ready to Reduce In-Store Apparel Returns? Try These Tactics on For Size

Brick-and-mortar retailers are stuck between a rock and a hard place when it comes to return policies. From your customers’ perspective, online purchases make for seamless returns. E-commerce returns are often free, with labels included in the shipment box. Brick-and-mortar retailers, hungry to attract and retain shoppers, are increasingly expected to offer flexible return policies […]
Wakefern Brings CB4 to ShopRite and Price Rite Marketplace Stores to Drive Sales and Meet Demand

CB4 and Wakefern Food Corp. today announced plans to expand CB4 technology to additional stores after a successful rollout in several ShopRite and Price Rite Marketplace stores. The CB4 app uses artificial intelligence (AI) and machine learning to increase sales, save time, and allow for better tracking of products. Wakefern is the largest retailer-owned cooperative […]
Blain’s Farm & Fleet Partners with CB4 to Uncover Sales Opportunities in Stores

Blain’s Farm & Fleet has grown to dominate the Midwest by maintaining the feel of a humble general store, built to serve hard-working communities, while also carrying over 150,000 items in modernized buildings. Blain’s Farm & Fleet describes themselves as “The Modern General Store,” which might not be where you’d expect to see advanced machine […]
Retail Predictions: 5 Pre-Pandemic Projections That Are Remarkable in Retrospect

At the start of 2020, analysts, journalists, CEOs, and others were busy making retail predictions for the year to come. On one hand, you’d think that those retail predictions would now be as outdated as all-you-can-eat buffets, large crowds in small spaces, and handshakes. But on the other, everyone seems to be saying that when […]
CB4 Earns 2021 Great Place to Work® Certification

CB4, a rapidly growing AI solutions provider making life easier for store teams and their shoppers, is proud to announce that it has earned its first ever Great Place to Work Certification. The prestigious award is based entirely on what current employees say about their experience working at CB4. This year, a remarkable 100% of […]