Category:

Customer Experience

A/R

Apparel Retail — 7 min read

5 “Wow” Moments from My Visit to Nordstrom’s New NYC Flagship

Heidi Sax
CB4 in Action — 4 min read

5 Key Takeaways from CB4’s NRF 2020 Big Ideas Panel

Fiona Soltes
CB4 in Action — 4 min read

3 Most Common Ways Stores Frustrate Mission-Driven Shoppers

Heidi Sax

A/R

Apparel Retail — 5 min read

The Anatomy of a Winning Pop-Up Shop

Jaclyn Trop

How can machine learning and AI transform store operations? This question strikes at the heart of what we do and is subj...

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C/E

Customer Experience — 6 min read

Thoughts on GameStop by Someone Who Loved GameStop

Matthew McAlister

C/E

Customer Experience — 8 min read

Expert Spotlight: 5 Big Ideas from my Interview with KIZER & BENDER

Heidi Sax

C/E

Customer Experience — 6 min read

How to Energize Your Retail Workforce

Heidi Sax

C/R

Convenience Retail — 4 min read

A Peek Inside Whole Foods’ New C-Store & Takeaways for Grocers

Heidi Sax

This exclusive survey from CB4 and Convenience Store Decisions touches on all aspects of c-store operations, summarizing...

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A/R

Apparel Retail — 5 min read

Retailers are Joining the Rental Economy. Who Will End Up on Top?

Francesca Nicasio

A/R

Apparel Retail — 4 min read

Staying on Top: Highlights of Levi’s Tech Infrastructure

Heidi Sax

C/E

Customer Experience — 4 min read

7 Things Legacy Retailers Should Know About Digital Native Brands

Jaclyn Trop

C/E

Customer Experience — 4 min read

Five Below: What’s Behind this Discount Retailer’s Success?

Jared Holst

We surveyed 1,000+ grocery shoppers to see what’s most important to them when they visit the grocery store. The goal w...

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C/E

Customer Experience — 4 min read

The Rise of the Grocery CX Officer & Implications for the Industry

Fiona Soltes

A/R

Apparel Retail — 6 min read

How Nike Slayed 2018, and Takeaways for Fashion Retailers

Alex Baldinger

C/E

Customer Experience — 5 min read

Retailers: Use Negative Yelp Reviews to Your Advantage in 5 Steps

Sandy Smith

C/E

Customer Experience — 3 min read

Custom Retail in the World of Sporting Goods

AJ Ogundimu

A comprehensive overview of our perspective on the retail industry and into each vertical that we service: fashion, conv...

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C/E

Customer Experience — 3 min read

AI and the Customer Experience: Today and Beyond

Beth Osborne

C/E

Customer Experience — 4 min read

Retail IoT Solutions Impacting the In-Store Customer Experience

Beth Osborne

C/E

Customer Experience — 4 min read

Store Planning: The Changing Face of Retail Store Formats

Brianna Ahearn

C/E

Customer Experience — 3 min read

Customization in Retail: A Whole New World

AJ Ogundimu

Even retailers whose stores use BI tools suffer from low hit rate and lack clear revenue gain. In this article, we exami...

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C/E

Customer Experience — 3 min read

VR & AR in Retail: Better Customer Experience Through Technology

AJ Ogundimu

C/E

Customer Experience — 3 min read

Using Experiential Retail to Create Memorable Brand Experiences

Brianna Ahearn

C/E

Customer Experience — 3 min read

Gamification in Retail: Delighting Shoppers & Store Teams Alike

AJ Ogundimu

C/E

Customer Experience — 4 min read

Killer Retail Apps that Improve the In-Store Experience

Brianna Ahearn

In this survey, we asked 1,500 grocery shoppers about their experiences with the industry's biggest brands. Learn what's...

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C/E

Customer Experience — 5 min read

What is Boring Retail? And How to Avoid It in Your Stores

Brianna Ahearn

C/E

Customer Experience — 4 min read

Why Do Retail Customers Prefer an In-Store Experience?

Brianna Ahearn